Nails Magazine

NAILS has been proudly serving nail industry professionals and salon owners for more than 35 years. We are committed to providing nail professionals the best information on a variety of topics, from techniques and style to health and wellness.



Unique Precision Email List Size


Monthly Website Users

1.6 m

Social Media Followers


Unique Newsletter Circulation

More Facts

Online Audience is the #1 website for nail professionals, with hundreds of thousands visitors monthly.


NAILS puts an emphasis on SEO because research shows that 91 percent of users don't go past the first page of search results. In fact, 53 percent click on the top position, unless it's an ad, which only 4 percent of users will click on.

Number of keywords in top 100


It’s like Shark Week, but for the nail industry. Own a popular tag on our site and be part of an immersive, multi-platform theme that pushes out content on aspecific topic for five consecutive days.

Monthly topics

January – Add-Ons
February – Fashion Week
March – Spring Color
April – Sustainability
May – Gels
June – Wellness Week
July – Dips
August – Footcare
September – Salon Equipment
October – E-Files
November – Holiday


Nails next top nail artist

Next Top Nail Artist Season 5 winner Valerie Ducharme (center)

NAILS Next Top Nail Artist

This is the only purely professional online nail art contest. Recent seasons have concluded live onstage to kick off Premiere Orlando. In addition to the winner being crowned, the live event includes NTNA Social, formerly called the NAILTECHNETWORK Orlando Social, where nail techs can network with the biggest names in the industry before seeing them on the show floor! Watch demos, take pictures, sip, snack, and talk nails all night long. Attendees can opt to stay for dessert and the Next Top Nail Artist winner announcement in the Color Theater at the end of the event.

Marketing Opportunities

Call us to talk directly about a sponsorship that best fits your brand.


Sponsored Articles

If you're new to sponsored content and want to try out a program or if you want to show thought leadership about a topic.

Educational Email Series

If you’re looking to promote thought leadership and collect leads, this email program is a good fit for you. Gated content is sent to our email list and posted on social media for users to download.

Custom Newsletters

If you’re looking tosend to our email list, a newsletter fully branded to your company and position yourself as a thought leader


If you want to drive registrations for an event, entice people to try a new product, or collect leads, giveaways can bring awareness and entice people to provide valuable information about themselves.


If you’re looking to create shareable content that can build buzz around a product.

Download Media kit


Angela Reich

Director, Strategic Accounts


Brian O'Rourke


Marisa Armand

Director of Strategic Accounts